Mornings, reimagined.
Rouzu started with a simple, frustrating truth: the louder our alarms got, the better we became at ignoring them. Stacked alarms. Blaring phones. A partner jolted awake at 5am. And still — slept right through it. So we built a different kind of wake-up. One you feel instead of hear.
Rouzu is a slim, screen-free band that wakes you with gentle, escalating vibration on your wrist — strong enough to rouse the deepest sleeper, and completely silent to everyone else in the room. No app. No blaring sound. No waking the whole house.
Who it's for
The heavy sleeper who's stopped trusting their own alarm. The couple on two different schedules. The night-shift nurse whose morning is everyone else's afternoon. The student with an 8am they can't miss. Anyone who wants their phone out of the bedroom and their mornings back.
Our promise
Strong enough to wake the deepest sleepers — and silent for everyone else. Backed by a 100-Night Sleep-Through-It Trial, because you should be able to try it in your own bed, on your own mornings, before you decide. Wake up on time, every time — without a sound. That's Rouzu.